How to hold a fertility fundraiser
After Chase and I met with our RE about our next steps we discussed having a fundraiser to help us pay for our IVF cycle. So Chase and I got a little committee together to help us plan and get everything ready.
Before meeting with our committee we set up a Go Fund Me account for those who wanted to donate but who were unable to make it to the event.
At the meeting, we discussed having a yard sale, bake sale, silent auction, a character meet & greet, and possibly food trucks. We decided on June 4, because any week in May could bring the possibility of rain. We thought of a yard sale with a carnival for the kids: bounce house, balloon artists, face painting, etc. We thought of food trucks, and the possibility of selling “Running with Infertility” shirts at the actual event.
We gave assignments to our committee and we went to work.
A few weeks after our meeting, Chase and I decided we wanted to host a virtual 5k. We thought it would be cool to use my blog’s name as the name for the virtual 5k. We decided to do a virtual 5k instead of a physical 5k. With the cost of insurance, getting vendors and booths, and volunteers, it just seemed too daunting for us.
Our first goal: To get yard sale items
We started asking friends and family for donations. Then our family and friends started asking their family and friends for donations, and our garage slowly filled. We eventually had to park outside our garage. It was amazing how many people were willing to donate their stuff to us. We ended up having LOADS of clothes.
Next goal: To advertise the event
I asked a blogger group I am a part of, and they had some ideas on where to post things and how to advertise for free. Which was a tremendous help!
Chase created flyers for the virtual 5k, and I thought it would be good idea to handbill cars at other races.
I found a flyer I liked to mimic and then created the flyer for our event. It helped to have some knowledge of Photoshop and only took a few hours. I posted it to a few sites. I also posted on as many Facebook yard sale groups that would let me (asking for permission first).
We started going to local businesses to get our flyer up and our committee put up them up in their office area. We did everything that we could think of to advertise the event.
We used our nonprofit (a post for another day) that Chase and I spent a lot of time working on to help us get silent auction items. It’s also good to have connections. A few weeks before the event we got signs donated by a local company, graphik, that we put up in front of our venue. It happened to be a well trafficked road.
The week before the event I posted to Craigslist and our local KSL classifieds. I should have posted it a few weeks before, and the day before. Because we were pricing everything for the sale, and getting everything loaded into a 26′ truck, I didn’t have much time for posting things on social media. Which I definitely regret.
The day of the event:
The morning could have gone a little smoother. We got a lot of donations the night before so it was just trying to get items out and organized to be seen. Within a couple hours we had everything out. The silent auction was up and running as well as the bake sale. We had a few vendors show up; my friend Kelsey did chair massages for $5, Enso Rings, Utah Infertility Resource Center, and my friend, Nessa, selling her minifigs (Legos).
At around 7:30/8am Ernies Sports Deli Food Truck showed up for breakfast and stayed until 1pm. We also had Bam Bams BBQ Food Truck show up from 11am-3pm. The food trucks were a hit! I would have marketed more for them (and I wish they could have marketed for us too) more if I had known they were for sure coming that day.
We had character meet & greets with Leo the Lion (Real Salt Lake Soccer Team) from 9-10am. Which seemed like a big hit, but unfortunately I don’t think many people showed up to see him. I contacted Party with the Princesses and they were sweet and were able to get 4 characters to come hang out for several hours! We ended up having Snow White, Rapunzel and Flynn Rider, and Merida. They were a huge hit and I cannot thank them enough! I definitely think they brought more people to our event.
By the end of the day all of the volunteers including Chase and I, were exhausted (and I’m still recovering from it). We had a really long day of 12+ hours, with getting the event set up and taking everything down. We sold a lot of items at the yard sale.
Including the Yard Sale, Silent Auction and Bake Sale we were able to raise $4,000 for The Hope for Fertility Foundation.
With a lot of work (and connections) you can do great things!
P.S. Be sure to check out my Etsy Shop!